Certainty limits growth
Certainty limits growth. Some ways of embracing the reality of uncertainty as normal and making innovation easier
Markup vs margin – know the difference
Muddling mark up and margin leads to business failure, as does reliance on percentages without any appreciation of the raw numbers. I show you an example with real consequences later. And a few tips on how to price for profit. You can have more in our free e-book...
Get creative to accelerate out of the pandemic
As you start to plan to reopen after the pandemic, you may be faced with a dilemma. The pandemic has exhausted most businesses reserves, and now you have to get stock in, get people back into the workplace, tell your customers you are open, try and attract new...
True but Useless : Just tell me How
How frustrating is it when what you are told doesn’t have an action that will help you? How to avoid true but useless advice.
Taking away the fear brings routes to success
Understanding why your customers find it difficult to engage with you, leads to ways you can allay their fears and make it easy for them to do business with you.
